West Bengal Election 2021

Battle of West Bengal

In an attempt to stir the political conscience of West Bengal, the All-India Trinamool Congress used the anti-industrial sentiments of the population as a campaigning tool in 2011. A decade later, the party’s aversion to fast-paced industrialization has landed it in murky waters. With the advent of formidable opposition, the 2021 West Bengal Legislative Assembly Read more about Battle of West BengalRead More

Digital Media Strategies in Political Campaign

Digital Media Strategies in Political Campaign

With the advent of digital media, the nature of political campaigning has changed over the years. Digital campaigning, at a national level, was first introduced by the Bharatiya Janata Party in the 2009 Lok Sabha Election. The 2014 Lok Sabha Election was a testament to the same where the BJP, with its dedicated social media Read more about Digital Media Strategies in Political CampaignRead More